Privacy Policy

How We Collect Information

We collect information:

• Directly from you
• Automatically through cookies, pixels, scripts, tags, local storage, session storage, and similar technologies
• Through forms, telephone calls, and other communications
• From HeartLand-affiliated companies
• From service providers, advertising platforms, and business-intelligence providers
• From social media and professional networking platforms
• From public and commercially available sources

How We Use Information

We may use personal information to:

• Respond to inquiries and proposal requests
• Schedule consultations, site visits, and estimates
• Provide and manage landscaping, snow and ice management, and related services
• Communicate with customers, prospects, and business contacts
• Process employment inquiries and applications
• Operate, maintain, secure, and improve our website
• Understand how visitors use our website
• Measure website, advertising, and marketing performance
• Attribute inquiries to advertising campaigns or referral sources
• Identify potential business interest in our services
• Create and measure advertising audiences where permitted
• Improve customer service, quality assurance, and training
• Prevent fraud, spam, misuse, and security threats
• Maintain business and legal records
• Protect our rights and the rights of others
• Comply with legal and regulatory obligations
• Support audits, insurance matters, legal proceedings, and corporate transactions

We may combine information collected from different sources for these purposes.

We may also use information for another purpose disclosed when it is collected or with your consent.

Essential Technologies

Essential technologies support website security, form operation, fraud and spam prevention, and storage of your privacy preferences.

These technologies may include:

• WPConsent, which stores your cookie choices
• Google reCAPTCHA, which helps protect forms from spam, fraud, and automated abuse
• WordPress and website-security technologies
• Technologies necessary to provide forms and other functions you request

Essential technologies may operate regardless of your optional cookie choices because they support security or website functions you request.

Statistics Technologies

With your permission, we use statistics technologies such as Google Analytics to understand website traffic, visitor activity, and website performance.

Where enabled, WPForms User Journey may record pages viewed before a form submission so that the journey can be included with the form entry.

Statistics technologies are configured not to store or access analytics cookies unless you allow Statistics cookies.

Marketing, Analytics, and Attribution Technologies

With your permission, we currently use technologies such as Google Analytics, Google Ads, and ZoomInfo for analytics, advertising attribution, and business-intelligence purposes.

We may also use CallRail, Meta, LinkedIn, or comparable providers during future advertising or marketing campaigns.

These technologies may help us:

• Measure campaign and website performance
• Understand how visitors reach and use our website
• Attribute inquiries to advertising campaigns or referral sources
• Identify potential business interest in our services
• Create and measure advertising audiences
• Improve our advertising, sales, and marketing activities

Except for limited cookieless signals described below, nonessential analytics and marketing technologies are configured according to the cookie preferences you select.

Our custom collection, storage, or attachment of Google Ads click identifiers, Google Analytics client identifiers, UTM parameters, and related attribution information is enabled only after the applicable consent has been granted.

Your Cookie Choices

When you first visit our website, our cookie banner allows you to:

• Accept all cookie categories
• Reject nonessential cookies
• Review individual categories
• Select the categories you wish to allow

You may change your choices at any time using the Cookie Preferences control displayed on our website.

Updated choices apply prospectively and do not necessarily delete information previously collected with your permission. You may delete previously stored cookies through your browser settings.

Where required by applicable law, we also recognize supported browser-based opt-out signals, such as Global Privacy Control.

Website Forms

Information submitted through our forms is transmitted to us and may be processed by form, hosting, workflow, email, customer relationship management, analytics, and spam-prevention providers.

Where you have allowed the applicable Statistics or Marketing technologies, information submitted through a form may also include marketing-attribution information, such as UTM parameters, Google Ads click identifiers, or Google Analytics client identifiers.

If the applicable consent is denied, our custom scripts are configured not to store or attach those identifiers to the form submission.

We may use the contact information you provide to respond to your inquiry, manage our business relationship with you, and provide information related to services you have requested or expressed interest in.

We do not routinely send promotional text messages. If we introduce marketing text messaging in the future, we will obtain any consent required by applicable law before sending promotional or automated marketing texts.

Employment and Recruiting

If you choose to apply for employment, internship, or another opportunity with JML, you may be directed to a third-party employment platform operated by ADP.

Information you submit through ADP is subject to ADP’s privacy practices in addition to any employment-related privacy obligations that apply to JML.

Biometric Information

This website is not designed to collect biometric identifiers or biometric information such as fingerprints, voiceprints, retina or iris scans, or scans of hand or face geometry for identification purposes.

If JML were to adopt technology in the future that collects biometric identifiers or biometric information, we would evaluate and implement any notices, consents, retention requirements, and other safeguards required by applicable law before using that technology.

How We Disclose Information

We may disclose personal information to:

• HeartLand-affiliated companies that support our business operations
• Website hosting, security, and technology providers
• Form, workflow, email, and customer relationship management providers
• Analytics and website-performance providers
• Advertising and marketing-attribution providers
• Business-intelligence and data-enrichment providers
• Call-tracking and communications providers
• Social media and professional networking platforms
• Recruiting and employment-service providers
• Customer-support providers
• Professional advisers, insurers, auditors, and legal counsel
• Government authorities or other parties when required by law
• Parties involved in an actual or proposed merger, acquisition, financing, reorganization, restructuring, or sale of all or part of our business

Some providers process information on our behalf. Other analytics, advertising, or business-intelligence providers may process information under their own terms and privacy practices.

We may also disclose information when reasonably necessary to protect our website, business, customers, employees, legal rights, or the rights and safety of others.

Your Privacy Rights

Depending on your state of residence and subject to applicable law and exceptions, you may have certain rights concerning your personal information.

Privacy rights vary by jurisdiction and may be subject to legal limitations, exceptions, and verification requirements.

To submit a privacy request, contact us at info@jmllandscape.com or (412) 767-4994.

We may need to verify your identity before completing a request.

Authorized Agents

Where applicable law permits the use of an authorized agent, you may designate another person or entity to submit a privacy request on your behalf.

We may request documentation confirming the agent’s authority and may contact you directly to verify the request, except where applicable law provides otherwise.

Global Privacy Control

Data Retention

We retain personal information for as long as reasonably necessary to:

• Respond to inquiries
• Provide requested services
• Maintain customer and business records
• Evaluate employment applications
• Measure website and marketing performance
• Meet legal, tax, accounting, insurance, and contractual obligations
• Resolve disputes
• Establish, exercise, or defend legal claims
• Protect against fraud, misuse, and security threats

Retention periods vary depending on the type of information, why it was collected, our operational needs, and applicable legal requirements.

Analytics, advertising, communication, and business-intelligence providers may retain information according to their own settings, agreements, and privacy policies.

We may retain information for a longer period when required by law, litigation hold, insurance requirements, or another legitimate legal need.

Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no website, transmission method, storage system, or security measure can be guaranteed to be completely secure.

Children’s Privacy

Our website and services are intended for businesses and adults and are not directed to children under 13.

We do not knowingly collect personal information from children under 13 through this website.

We do not knowingly sell or share personal information belonging to consumers under 16 for targeted or cross-context behavioral advertising in circumstances where applicable law requires affirmative authorization.

If we learn that a child has provided personal information to us, we will take reasonable steps to review and address the information.

External Websites

Our website may contain links to websites operated by other organizations.

JML does not control and is not responsible for the privacy practices, security, or content of external websites.

We encourage you to review the privacy policy of each external website you visit.

Processing in the United States

JML and many of our service providers operate in the United States. Information may be processed and stored in the United States or other locations where our providers operate, subject to applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices, technologies, services, business operations, or legal obligations.

The revised policy will be posted on this page with a new “Last Updated” date. If we make a material change, we may provide additional notice where required by law.